Our Vision
Are you a creative mind with strong organizational skills and a passion for marketing? Join the Positec family and actively shape the future of our brands!
Look forward to a varied role where you can contribute your expertise and bring your ideas to life.
As a Marketing Manager (m/f/d) for Milan/Rozzano, you will play a key role in strengthening the visibility and growth of WORX.
Your mission
Think strategically and act effectively: Manage the marketing budget, optimize investments, and monitor ROI.
Boost e-commerce: Oversee the Amazon channel (WORX) and ensure optimal visibility and performance.
Bring events to life: Organize trade shows, demo tours, events, and product launches to showcase the brand.
Drive communication: Coordinate agencies, manage social media and influencer marketing campaigns, and ensure consistent messaging.
Collaborate internationally: Work closely with HQ and global teams, translating and adapting materials for the Italian market.
Create engaging content: Develop brochures, catalogs, product sheets, videos, and digital assets that captivate audiences.
Support sales: Design presentations, training materials, and tools for the sales team and retailers.
Stay on top of the market: Monitor competitors, trends, and consumer insights, turning them into actionable strategies.
Shape PR: Develop PR strategies and write articles for industry magazines and media outlets.
Manage digital channels: Handle newsletters and DEM campaigns via MailUp and support CRM strategies (HubSpot is a plus).
Promote across channels: Support promotions in mass retail, e-commerce, and traditional sales.
Hands-on execution: Take on small graphic design projects (Canva, Adobe) when needed.
Your profile
Your background: A degree in Marketing, Communication, or a related field.
Your experience: 2–3 years of professional experience in a similar role.
Your strengths: Excellent communication, creativity, and problem-solving abilities.
Your way of working: Skilled at managing multiple projects, priorities, and deadlines simultaneously.
Your know-how: Advanced proficiency in Microsoft Office (especially Excel), plus digital platforms and social media.
Your tools: Confident use of graphic design tools such as Adobe Suite and Canva.
Your language skills: Strong English skills (minimum B2) to communicate effectively with HQ and international colleagues.
Your personality: Analytical, results-oriented, and highly proactive in driving projects forward.
Why us?
Flexible working hours: Organize your work in line with your personal life
Modern offices: Recently renovated to provide an even better working environment.
Company lunch: At our headquarters, lunch is fully covered.
Work equipment: The team is provided with the tools needed to perform at its best.
Health insurance: Coverage included in the national collective agreement.
Family leave: Paid time off for important family events such as marriage, childbirth, or maternity.
International environment: Be part of a dynamic, multicultural team with flat hierarchies and short decision paths.
Personal growth: Room to contribute ideas, take ownership, and develop your skills.
About us
Positec Group is an international company headquartered in Suzhou, China, with more than 4,000 employees worldwide, operating primarily under the Worx and Kress brands. As one of the leading suppliers of robotic mowers, power tools and garden tools, our goal is to offer our customers the right tools and smart ideas for the implementation of their projects.
At our EMEA headquarter in Cologne, we are an open and diverse team of nearly 80 people, consisting of doers, thinkers and analysts. In addition to the contribution that each individual makes to our success story, togetherness also plays a major role for us. We don't just talk about social responsibility, we live it.
"Profit alone cannot inspire a company to become a great company [...] Whether it's developing products that are safe, valuing each and every employee, being a good citizen in our community, or minimizing our carbon footprint; it's all part of our shared dream to build a sincere sustainable company." - Don Gao (CEO Positec Technology)
